» Hit the BULL’S EYE!

Hit the BULL’S EYE!

Who would have thought that Caramel Creams, known to candy lovers as “Bull’s Eyes” got their start from a small chewing gum factory located in Baltimore, Maryland.

In 1895, William Goetze founded the Baltimore Chewing Gum company (now long defunct) and is considered by many to be one of the first companies to produce bubble gum.

In 1915, the company tried a new product based in caramel yet wrapped liked bubble gum. This product was called CHU-EES and soon took on a cult following.

Due to the success of CHU-EES, the company decided to launch a new product in 1918 called Goetze’s Caramel Creams. The new candy was pure sugar wrapped in delicious caramel and resembled a target.

By 1950, Caramel Creams were selling better than chewing gum and the company formally changed their name to Goetze’s Candy Company.

Although the formal name remain, the nickname of Bull’s Eye’s has become commonplace and Goetze’s is one of the oldest family owned candy companies in the United States!

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